Originally a gas and service station back in the 1930's, Sheldon's Service Station is to be reborn as a coffee shop and cafe. We created their logo taking inspiration from30's style packaging labels and used a grayscale colour scheme to reinforce its historic roots. The coffee kettle design was based off an amalgamation of oil tins, beer steins and kettles from the same era to tie together the history of the original building and the services that the new Sheldon's would be offering.